About the Advice Sisters Beauty and Style: Welcome to our media kit. Connect and advertise with advicesisters.com
Advicesisters.com is the first online advice site and online magazine for women offering advice about the things that help make life easier, more successful, more satisfying, and more beautiful.
Founded by Alison Blackman and her twin sister Jessica Freedman, the Advice Sisters has been in continuous operation since 1997. Alison and Jessica are also widely credited with bringing the infotainment genre online.
Advicesisters.com has always offered genuine advice, information, inspiration, and motivation to their sophisticated adult female readers.
Our articles resonate with readers because they are created as well-written, detailed, responsibly-produced content offering information, inspiration, education, and motivation in an entertaining yet serious format.
Today, advicesisters.com advises readers about all things beauty, fashion, lifestyle, travel, tech, food and beverages, entertainment, wellness, home, and trends.*see the About Us page
Our Writers, Our Readers (demographics):
The typical Advice Sisters Beauty and Style reader/follower is a savvy woman age 20-45 seeking advice to help make life easier, more successful, more fun, more interesting, and more beautiful.
They’re a loyal, enthusiastic audience returning daily to be inspired and get ideas that can help them decide whether or not they want to investigate something further,
Our staff of professional writers and editors are experienced and knowledgeable — authentic influencers who have their finger on the pulse of trends as well as the tried-and-true.
We work hard to inspire, educate, motivate and bring new products and new ideas to our eager readers.
Page Rank (6/18):
Overview: Age, Gender, Income:
47% – $100,000 to $150,000 annually
29%- $150,000 or more
21%- $50,000 and $100,000
INSTAGRAM: 3,148 followers (as of 5/23/18)
FACEBOOK: 1,700 friends & 498 followers (as of 5/23/18)
TWITTER: 9,498 (as of 5/23/18)
Numbers Change. Reputation & Quality is a Constant!
Advicesisters.com and dot-net were created to promote the author’s self-help books before analytics and social media existed. But we know that “numbers” (not necessarily just quality content) can often drive decisions.
The website has a solid social media following and engagement rate but it’s the authentic, high-quality content that motivates our readers to trust our reporting.
Our audience is international, and our social media is non-political and appropriate for a general adult audience.
Site traffic numbers and social media statistics change constantly apply to share current ones. Serious inquiries please email us!
We Offer Many Different Ways To Promote You:
Every advertiser has a unique voice, and editorial needs, so we don’t offer “cookie cutter” packages.: let us work with you to provide you activities, social media and promotional messages that suit you the best.
You write what you want and we edit it for style or we can write it for you (prices vary according to length and production costs).
Each advertorial post includes one free social media blast. Additional blasts are available for a reasonable cost.
We work with you to create a great giveaway and we post it + social media enhancement. This works especially well with an advertorial feature.
Sponsored Videos and YouTube
You create it, and we post it or We create it for you (prices vary according to length and complexity)
Social Media & Other Promotion
Advicesisters.com can accommodate a variety of other promotional activities. Some ideas include Twitter chats, Facebook & InstaStories, online seminars, promo codes, targeted social media blasts, ambassadorships, and combinations of all of these
You may place your link, text or banner ad on the Advice Sisters Beauty and Style website for any amount of time from 1 month to a year. Discounts are available for 6 and 1-year ads.
Advicesisters.com uses only NOfollow links.
Display ads are in our template and appear on every page of advicesisters.com including thousands of archived pages going back to 1998.
When you place an advertisement on our homepage it appears on every single page of our template.
Some of the popular options for advertising placement are:
Text links in an article (to be determined by editor). Text Links on the right-hand sidebar
Leaderboard Ad – Bottom of the Page or at the bottom of a specific story page below the site’s copyright tag. Ad will be
Right Hand Sidebar Ads (Dimensions 300×250, 300×100, or 250×250)
Promotional activities vary in cost depending upon a variety of factors such as complexity and timing. It’s all about you and your needs. Contact us with your vision there’s no obligation.
Our Editorial Calendar
Our Core Sections are: Beauty, Fashion, Lifestyle, Relationships, Living, Tech, Travel, Food & Spirits, Culture, Advice, Obsessions, Books, Career, Blog
In addition to our regular reporting & features, we’ll often choose a calendar-based theme:
January — New Year New You (new years’ resolutions), Beating the Winter Blues, Travel
February — Valentine’s Day, love & romance, Fashion Week
March New trends Beauty, Fashion, Lifestyle, Earth Day
May — Mother’s Day, graduation, transition to warmer weather, food & wine, love & weddings
June — Father’s Day, outdoor entertaining, honeymoons and summer travel
July & August — The beach, the sun and travel, warm weather beauty essentials,
September — Fall fashion, back to school, Fashion Week, transition to Fall all areas
October — Halloween, new trends, food & wine, travel,
November — Family, Thanksgiving, and travel.
December — Holiday issues, holiday travel, gift guides
A Note About Editorial (vs. Advertorial) and Samples:
We can’t smell a photo or hear headphones from a press release (you get the idea). We work from samples (these aren’t gifts they’re what we need to write something unique and meaningful for our readers, and for you). We don’t charge a fee for products we request and review on advicesisters.com.
If you prefer, we can publish your sponsored (advertorial) feature with your text and photos without samples. Whether sponsored or editorial, each feature receives a free social media blast to all popular social media with our editorial content.