Preview events might be called an editor’s best friend. That’s because preview events allow busy editors to check out a variety of different brands at one time, under one roof. That being said, some beauty previews are better than others and one the the Advice Sisters always find useful, are the ones held by BeautyPress.
The 4th edition of the BeautyPress Spotlight Day showcased new product offerings from both established and emerging brands, including: BABOR, Bio-Logical, Dossage Fragrances, HarMax, LASHEM, Merlot Skin Care, NaiLuv, Paul Brown, and Tilth Beauty.
The Advice Sisters will be reviewing some of these brands in greater detail in the coming months, but here are some of the stand-outs I saw on Spotlight Day:
Babor: This lovely line of skincare and cosmetics has two new and exciting things to offer skin-savvy consumers. On the uber-high end of things is SeaCreation, the new luxury skincare range from BABOR. The active Sea-telligent Complex contains extracts of two micro-organisms obtained from the deep sea – Glycocéane GP3 and BABOR thermophilus – as well as an exclusive extract of green caviar algae. Together, they have an all-round anti-aging effect, optimizing skin functions, providing effective protection against skin aging and reducing existing signs of aging, with long-lasting effect. The elegant, rose gold packaging might as well be gold, because the prices for the skincare in this line ranges from a low of $225.00 to a high of $550.00: BABOR SeaCreation The Cream 50 ml; $500; BABOR SeaCreation The Cream Rich 50 ml; $550; BABOR SeaCreation The Eye Cream 15 ml; $225; BABOR SeaCreation The Serum 50 ml; $400. However, all of the products are free of paraffin, parabens and colorants – and are 100% skin compatible. To give you an idea of the cocktail of powerful ingredients, here are the actives at a glance: Anti-wrinkle: Glycocéane GP3, green caviar algae extract, wheat protein ; Anti-aging: Pearl protein, Glycocéane GP3, BABOR thermophilus; Anti-oxidant: BABOR thermophilus, glutathione, tocopherol; Anti-redness: Pro-vitamin B5, bisabolol, allantoin; Pro-collagen: Glycocéane GP3, green caviar algae extract, Sargassum turbinarioides; Cell repair: Glycocéane GP3, green caviar algae extract, organic silicon; Skin protection: BABOR thermophilus, avocadin, squalane; Moisture: Sargassum turbinarioides, wheat protein, milk protein; Vitalization: Sargassum turbinarioides, pearl protein; Smoothness: BABOR thermophilus, silk protein, avocadin
Babor is also offering a unique, 4-week daily treatment that will improve your skin four different ways, for $275.00. With the Doctor Babor Ultimate Derma Optimizer, you use a different serum, morning and night, that targets a specific skincare issue. Here are the four different serums and what they do!
- Specific Hydro Booster (Blue) – The first step in aging skin is a dull, dry complexion. For an extra boost of moisture, this formula contains intensive active ingredient Hydracyl (35%)—a combination of the essential amino acids proline, alanine and serine which are elements of the skin’s natural moisture factor
- Specific Anti-Stress Booster (Red) – Second step in the anti-aging process is to balance and calm the skin. For a calming and balancing boost, this formula contains intensive active ingredient Sensocyl (10%)—a combination of sitostreol (anti-flammatory) and linolenic acid
- Specific Cell Protect Booster (Green) – The third anti-aging concern is cell protection from environmental damage. For an antioxidant boost, this formula contains intensive active ingredient Oxidocyl (25%)—a combination of rosemary acid, rutin and a mineral complex (manganese, zinc and selenium) – Prevents formation of free radicals while neutralizing existing free radicals
- Specific Anti-Wrinkle Booster (Gold) – The final step in this anti-aging regimen is targeting fine lines and wrinkles. For a lifting and firming boost, this formula contains intensive active ingredient Epocyl (10%)—a marine exopolysaccharide that works to “fill” in wrinkles and fine lines – Helps to reorganize the skin structure and restore elasticity.