Considering Injectables? Have a Talk about Dysport
By Alison Blackman
The Dysport Survey Says…
According to a survey commissioned by Galderma, a company that makes Dysport®* (abobotulinumtoxinA) among other injectables such as Restylane and Sculptra, more than 70% of respondents reported that the use of technology made them realize their face looks older than they feel. It was a digital wake-up call, seeing themselves in selfies (43%), tagged photos (33%) on social media or “Throwback Thursday” posts (33%) that has made it even more difficult to ignore frown lines. And the survey also showed that 74% of American women and men ages 30-50 would be more interested in treatment if results looked natural (not the “frozen” look of injectibles past). Despite all of this, the survey also said that less than 40% of Americans said they would be comfortable talking about their interest in treatment with a healthcare specialist.
With our smart phones, we’re taking selfies, photos, and videos and sharing them (even unflattering candids) on social media. As a result, none of us can hide from how we look anymore. We’re seeing (and scrutinizing) our own faces and bodies in details. It isn’t that sharing isn’t great, but as the Galderma survey suggests, sometimes it can make a person feel less than confident.

The doctors at the Dysport Editors Event Dr. Paul Jarrod Frank , Dr. Marina Peredo, Dr. Kaveh Alizadeh
We’re being more visually exposed, and we’re worrying more, but not doing anything more about it? At an event with representatives of Galderma and medical doctors who use Dysport, editors were encouraged to bring up the conversation with our readers, and “break the ice” about getting information and seeking treatment. Dr. Paul Jarrod Frank, a dermatologist in New York City, who joined with plastic surgeon Dr. Kaveh Alizadeh and dermatologist Dr. Marina Peredo told us that with products like Dysport, you can get a natural look and eliminate those “elevens} lines between your eyebrows,” (the glabellar lines). Dysport is a prescription injection for temporary improvement in the look of moderate to severe frown lines. To prove the point that Dysport can boost confidence and it’s not going to make a scary change in your face, we were treated to a series of clever vignettes showing the types of situations where Dysport might be a perfect solution, for moms, for men who want to look just a little bit better for social and business reasons, and for younger women who just want to look good for dating and for selfies. The point of the event was to bring home the idea that Dysport is a tool anyone can request to look like themselves, just a little bit better, (not “frozen”) and no one should be embarrassed to ask for it and to ask questions about it.
Is there pressure to look a certain way?”
While I am all for injectables and liked Dysport a great deal, I can’t help but wonder if modern technology has made it so easy to “fix” our faces, we can’t live with any flaws. This bothered me during the Dysport Editors event during two of the skits showing how Dysport can help make people feel more confident. The first skin depicted two girls looking at selfies, and one was horrified at the look of lines in her face (bad bad selfies!). There was also a skit with two women at a coffee bar and when a cute guy obviously wants one of them to come over to say hello, she doesn’t want to do it because then he’d see her face (and any lines in it) “up close and personal.” These were cute and we all got the point, but it also illustrates just how much pressure people are putting on themselves to look a certain way. When you hear about every new Kardashian face or body procedure and you are exposed to countless (airbrushed and photo-shopped) Instagram star, it makes some people aspire to a level of perfection that is impossible for a normal person to achieve. If an obsession with plastic surgery, injectables, liposuction and other treatments prevents someone, (especially a younger woman) from feeling good enough to take a photo, have a good time, or socialize, what are we doing? So I asked Dr. Alizadeh if he feels that girls are pressured into looking a certain way not just by society and the media, but also by their peers? Would he treat a 15-year old, for example, who might have an expression line that is normal but she sees celebrity girls without any so she thinks she is the one who isn’t normal?? What about the trend for young girls to freeze their expressions so that their faces don’t ever move enough to get wrinkles? What age is too young?
About Dr. Alizaeh:
Dr. Kaveh Alizadeh is the Chief of Plastic and Reconstructive Surgery at Westchester Medical Center, and Associate Professor of Clinical Surgery at New York Medical College. He directs the Clinical Research Division of Cosmoplastic Surgery, where he has conducted multiple clinical trials in plastic surgery devices, breast surgery and injectables for rejuvenation. He is credited for developing a new breast lift technique, NaturaBra™as well as “progressive” eyelid lift and abdominoplasty techniques. Since 2005, he has been recognized as a Top Doctor by Consumer Research Council and since 2010, a Castle Connolly Top Doctor, as well as national recognition as a Top Doctor by U.S. News and World Report. Dr. Alizadeh has appeared in news media such as CNN, CBS 60 minutes, NBC Today Show, Discovery Health, Newsweek, Wall Street Journal and The New York Times. Dr. Alizadeh specializes in a range of cosmetic and reconstructive surgical procedures, as well as less-invasive treatments. He obtained his undergraduate degree from Cornell University and his Masters Degree from Columbia College of Physicians and Surgeons. He then pursued his MD from Cornell University Medical College and completed his General Surgery and Plastic Surgery training at the University of Chicago Hospitals followed by an additional year of subspecialty training in Cosmetic Surgery, Microsurgery, and Breast Reconstruction at Memorial Sloan-Kettering Cancer Center in New York. He has received further executive education training at Harvard Business School. If you would like to visit Dr. Alizadeh his office is at 1165 Park Avenue, #1B, New York, NY 10128 Phone:(212) 348-0100 and you can Visit Dr. Alizadeh’s web site
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