exclusive patented moisturizing technology. The process helps to deliver moisture where it is needed, in a long-lasting manner that can last up to 24 hours.
As high tech as this sounds, you can get Hydra IQ in a number of NIVEA new products:
NIVEA Express Hydration Body Lotion, $8.99
(SRP) for 13.5 oz,
NIVEA Express Hydration Freshening Gel,
$7.99 (SRP) for 13.5 oz,
NIVEA Touch of Cashmere Body Wash,
$5.99 (SRP) for 16.9 fl oz,
NIVEA Touch of Serenity Body Wash,
$5.99 (SRP) for 16.9 fl oz.
If you already have some favorite Nivea products, enhance your moisturization even more as NIVEA HYDRA IQ technology is also available in the existing products: NIVEA Smooth Sensation, Essentially
Enriched, and Happy Sensation Body Lotions and NIVEA
What does this mean for you? For starters, Nivea is known for affordable, effective skin care products that are gentle to your skin. So anything new from Nivea is something you may want to try (at these prices, it’s not an expensive risk). But
in Nivea’s consumer test of the products containing Hydra IQ Technology, 80% of women agreed that NIVEA products containing Hydra IQ technology left their skin
feeling smooth and supple. More than 2 out of 3 women said NIVEA products
containing Hydra IQ technology
cared for their skin better than their current cleansing and
The moisturization really does seem to last longer, and that’s a plus, because it means you can enjoy smoother, softer skin for longer, without having to wait until you get home to re-apply and banish “the itchies.” And it also helps your bare skin to look better. Whether your skin is still itchy and dry from Winter, or you’ve dried it out from salt, sand, sea and wind, a super-emollient moisturizing skincare product is a must. But often these products are greasy and leave a sticky residue. That’s why my favorite Nivea products with the new, Hydra IQ Technology is the NIVEA Express Hydration Freshening Gel. The cool blue bottle with white, flip top cap dispenses a cooling, refreshing, moisturizing gel featuring mint extract and natural sea minerals. It feels pampering after a long, hot day at work, or fun in the sun, but it also banishes dry, flaky skin, softening and moisturizing almost instantly. There’s a light, fresh scent, but no residue. It is perfectly pleasant to use — for guys as well as the ladies.
For those who love lotion, NIVEA Express Hydration Body Lotion is in a plastic pump bottle. The lotion is very emollient and smells like a spring bouquet,with lotus flower scent. It also has natural sea minerals. While it isn’t quite as light as the gel formula, it also feels pampering and non-sticky.
I also like the Touch of Cashmere Cream Oil Body Wash. Don’t be put off by the “oil” in the name, as this lovely, softening and moisturizing body wash isn’t going to leave you feeling greasy. But cashmere proteins and a lovely, orchid blossom sent moisturize nicely as you cleanse, leaving your skin ready to face the day, not so dry and flaky. The rich lather feels pampering, and the tapered, white plastic bottle with flip-top looks nice in the shower. At 16.9 fl. oz. it will last a long time, too.
These new, Nivea products may not be packaged or priced like those in a fancy and expensive boutique, but they work. In the end, it’s not the bottle, but the product, that you are buying. Take your pick of these new Nivea products with NIVEA HYDRA IQ technology by visiting your favorite drug or mass market retailer, and to learn about this and other NIVEA products, visit www.NIVEAusa.com